Digital Marketing

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Video Marketing – How Effective it is to Attract Attention towards Your Brand?

For any business or service provider, it’s a good idea to start with video marketing, as they can use already established platform like YouTube, Facebook to spread knowledge about your product.  Sites like YouTube, gives a free platform for any video to go viral, provided video is worth creating the buzz. Even if you have

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Spend on advertising the smart way

The man who stops advertising to save money is the man who stops clock to save time’. The importance of making your presence felt among your customer and audience base can never be underrated. Often, as a company continues to grow, their expenditure on advertising and marketing dwindles, or in the very least, becomes less

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5 Tips to Improve Your Social Media Marketing

Most brands, and even agencies, sit down hardly once or twice a year to discuss their social media marketing strategy. This is probably why most of the social media feeds we see often bear repetitive or unoriginal content, which is usually what drives people off your page. The planning sessions you spend on working out

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7 Quick Tips for Social Media

Digital is the keyword today for brands and organizations around the world, be they local or multinational. With billions being connected to the internet, it has translated into myriad opportunities for marketers around the globe. The advent of social media has helped this process to a great extent. Facebook today boasts of over 1.5 billion

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When Content Became King

With Google making massive changes to their search algorithm over the last few years, there has been a marked increase in the importance of efficient content marketing. Google Panda was one of the major changes in the algorithm which was designed to weed out websites with thin content or less content than what the searcher

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